Velocity Media is strategically aware of how difficult it can be to negotiate the film and television market. With many emerging platforms, the face of media is an evolving kaleidoscope.
More so than any other time in history, the entertainment industry is going through a renaissance of new and exciting content and distribution models.
The challenge: translating your project into a true business model with real world marketing strategies and logistical materials to capture the interest of the right investors for your project.
Regardless of whether you are a studio, private investor or aspiring filmmaker, Velocity Media can help you realize your goals and bring your project to fruition.
List of Services:
By working with some of the top marketing firms in the world, Velocity Media has developed multiple marketing strategies for a wide array of projects. Let us help design and construct a detailed marketing strategy. We will begin to frame your project as a business to discern the route to profitability.
Your project speaks to a person, or more specifically, to a type of person. Velocity Media teases out all potential markets for your project. Our build-outs include an intricate breakdown of the potential consumers and the spending power of each group within that market. Included in our Demographic Analysis will be the current consumer trends and the appeal to each age group and ethnicity.
Your story is the most important part of the process. Not only is there a specific form that your story needs to follow but we can help you find opportunities for stronger branding, product placement, attachment of celebrities and overall marketability.
Second Screen Experience:
With the emergence of new platforms for social media, new opportunities to engage with potential consumers have become important. By considering some of the most cutting edge technology and interaction with your fan base, your chances of a successful and profitable project increase exponentially.
Velocity Media has over 20 years of (combined) experience in the entertainment industry. In that time, we have created strong relationships with scriptwriters, filmmakers, producers, funders, investors, studios, networks and industry professionals. Pairing your project with the right staff is an essential part of the process of moving a project forward.
Considering platforms for distribution has never been more relevant. With the introduction of many new forms of broadcast, Velocity Media can help you target the appropriate avenues to reach your consumer. Whether through traditional modes of distribution or the emergence of “direct-to-consumer” models, we can help you ascertain the most coherent strategy in an ever-changing market.
Developing a projected budget is one of the most important elements in deciding the viability of a project. Velocity Media can help you recognize the bottom line through budget projections and consolidated line item budgets. This helps identify target capital raise figures and ROI potential.
For aspiring artist, identifying whether you will be best served by a private equity investment or studio involvement will mean you need to structure your project as a legal entity. There are many considerations when turning your idea into a profitable business. We can help with the allocation of shares, royalty pool splits and return on investments, as well as, the myriad of documentation.